Rebel Alliance Empowering
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    • 1\\About
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    • 6\\As an Holonic System
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R.A.N.K.E.D.
DOCUMENT DOWLOAD

strategy

section in progress
Picture

Publications


marketing

The Brand Report Card ( by Kevin Lane Keller, Harward Business Review, Jan.1.2000) 
Creating Shared Value. How to reinvent Capitalism and unleash a wave of innovation and growth (by Michael Porter and Mark Kramer, Harward Business Review, Jan-Feb. 2011)  
Corporate Social Responsibility: Doing the Most Good for Your Company and Your Cause (by Philip Kotler and Nancy Lee, Wiley, 2005) 
Welcome to the Experience Economy (​by B. Joseph Pine II and James H. Gilmore, 1998, Harvard Business Review)

Responsabilità Sociale Imprese

​Introduzione alla Social Entrepreneurship; il ruolo delle Imprese socialmente responsabili: l’imprenditore sociale, la Cultura e l’Ecologia (Rebel Alliance Empowering's publication)  

section in progress

Interviews


marketing

Prof. Philip Kotler sul marketing 3.0 
 

section in progress

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  • Home
    • In synthesis
    • Contact
  • About | index
    • 1\\About
    • 2\\Preambol
    • 3\\Towards a digital cinema
    • 4\\Empowerment at the basis of cooperation
    • 5\\Supply chain and networking
    • 6\\As an Holonic System
    • 7\\Business Model
    • 8\\Conclusion
  • What We Do | index
    • RAE | video sample
    • The Alliance
    • VMUST
  • Knowledge Bank | index
    • e-Zine
    • Glossary
    • Visual Effects' Glossary
    • Document download >
      • cognitive science
      • circular economy
      • creative industries
      • change management
      • strategy
      • storytelling&transmedia
    • Video
    • References & Additional Bibliography